#26 - Rebranding Kontent.ai: Behind the Scenes with Vojtech Boril
In this episode of the Kontent Rocks podcast, we're diving behind the scenes of the Kontent.ai rebrand with none other than Vojtech Boril, the Global VP of Marketing at Kontent.ai. Join Brian and Vojtech, as they explore the intricate journey that resulted in a new brand for Kontent.ai. We'll discuss the whirlwind initial rebrand completed in just five weeks, leading up to the comprehensive rebrand undertaken last fall amidst multiple changes and market shifts. Vojtech and Brian unpack the tight timeframe, share real-life examples of challenges during the rebranding like color choices, and emphasize the importance of content modeling in transitioning to a headless CMS.